While it is critical that consumers are spoken to and cared for in an understandable manner whilst their devices are being serviced, there are two other facets of customer service that are often ignored by GE’s appliance service businesses. More about the author.
Customer Service Before Sales You may assume that the Appliance Company is not interested inany pre-sales. Either someone wants maintenance of their equipment, or they don’t, right? That is very incorrect indeed! One local company understands that the right amount of customer service before a service can lead to many more customers down the line and because of this knowledge, they remain very busy!
Potential customers often call multiple local GE appliance service companies before deciding who they feel the most comfortable hiring. If you’re on that very first phone call in customer service mode, you’re going to put people at ease, make them feel confident with you, and make the company stick out in their eyes, even if they’re calling somewhere.
Even, once you are using the right customer service tactics, you may notice that customers start recommending you to other people they know before you even go home to fix their appliances. Word of mouth is the greatest way to advertise, because it is safe, so from the very first phone call it begins with customer service.
Customer Service Until the device has been patched, the deal is over and you are moved on to the next customer, right? Not so swift! Even if you do an excellent job of fixing their equipment and answering all their questions during the operation, if you just vanish, you would miss a great opportunity to expand your market.
Where something goes wrong with an appliance, any reputable appliance service will remain open to future repairs, but you have to take it a step further. You’ve got to follow one local business guide to learn the value of customer service after delivery.
Think about ways to keep your service in mind so that they will remember your name when they need future appliance service, or when someone they know asks for referral. You want to keep the name of your company in your memory, which is best done by sending a postcard to say thank you for their service. In a given time period, you can even include vouchers for upcoming programs or send regular postcards reporting on them.